Brand Implementation Questionnaire

Please allow 10 – 15 minutes to complete the entire questionnaire.

Brand Implementation Questionnaire (#26)

First Name

Last Name

Company Name

1. What do you like about how the brand is currently displayed throughout the facility?

2. In what areas or ways could the branding/logos be improved at the facility?
Do you feel that the branding is consistent across the property?

3. Describe the imagery you envision for our brand (e.g., illustrations, photographs, abstract graphics).
How does your ideal imagery differ from what is displayed or available at the current time?

4. Can you think of any specific situations or areas around the property that lack imagery/branding or where you do not have the proper type of materials to maximize the brands visual potential?
For example: stickers, banners, flags, stationary, signage, uniform options, or print collateral (brochures, fliers).

5. Thinking of digital marketing and our website, do you have any specific suggestions on areas that can be improved or that appear outdated, irrelevant, or in need of refreshing?

6. Can you think of any areas where existing branding materials are not working to enhance the brand image or are inconsistent with short and long-term organizational goals?

7. Can you share your personal vision/ideals for marketing and branding? How can we help facilitate achieving this vision?

8. Please share any additional thoughts or ideas you have to maximize marketing and branding:

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Brand Implementation Questionnaire

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